CPC, CTR, CPA, CPM, CPL – What does all that mean?

These are acronyms of some of the most commonly used terms in marketing and digital advertising that allow us to understand the performance of campaigns in Google AdWords, Facebook Ads or other media.

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local brand strategy

7 Steps to create Your Local Brand Strategy for more traffic

You need a local brand strategy that focuses on where your potential customers are and where they find their services online and in person. Here is a seven-step method to get more traffic for your local customers or your own marketing agency.

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Local SEO for Successful Business Growth

Local SEO for Successful Business Growth

Do you know what Local SEO means? Local Search Engine Optimization is the act to optimize your business website for online searches in your area.

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Argon 2 in Laravel 5.7

Password protection with Argon 2 in Laravel 5.7

Argon 2 in Laravel or PHP 7 is one of the most modern technologies to protect passwords . I am not saying it is the best, but it is one of the safest to date.

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